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Your US landing pads, already paid for

KOSME runs free office space and local support for Korean SMEs in 22 cities. For US-bound brands, four centers matter most. Here is the map and how to use it.

Tips from Prime Chase Data

How to actually work the GBC route

Read from KOSME, KOTRA, and MSS source material, rewritten in our voice. Each tip names its source.

Before you apply

It's a real evaluation, so bring a plan

Selection runs in stages: an online application, a feasibility review with an on-site company survey, then an overseas market-viability assessment. They are funding traction, not just a product, so apply with a market-entry plan, target buyers, and a reason this market now.

Source: KOSME GBC selection procedure

Apply before you need the space

Applications are open year-round through KOSME's G-SPACE portal, but the screening and market review take time. Apply ahead of your launch window, not after, so the review time comes out of planning and not out of selling.

Source: KOSME G-SPACE, 2025 rolling-recruitment notice

Check the fee and term before you pick

GBC office tenancy and the related overseas-branch service are not flat-priced. Participation fees and terms vary by city and by the running agency. Compare the cost against what each center actually does for your category before you commit.

Source: KOTRA/KOSME overseas-branch service guide

Choosing a center

Use the US centers as a free soft-landing

Before you sign a US lease, the four KOSME centers give you a desk, a local address, and legal and accounting help at no cost. We treat them as a brand's first 90 days of US infrastructure while you validate demand.

Source: KOSME GBC program

Pick the city by where your buyers are

New York for retail and beauty buyers, LA for west-coast distribution and Korean-American demand, Chicago for the central logistics belt, Washington D.C. for policy and compliance access. Match the city to your channel, not the other way around.

PCD read on the US center footprint

GBC gives you space; 지사화 gives you a market team

These are two different programs that stack well. A GBC is physical office space and local settling-in support. The overseas-branch service (해외지사화) has a local trade office act as your branch: market research, buyer discovery, deal support. Space alone does not sell; pair the desk with someone working your market.

Source: KOTRA/KOSME overseas-branch service

Making it pay off

You don't have to move in to get value

Tenants get a private room and shared meeting rooms, but non-resident companies can use the shared office on a drop-in basis too. If a full move-in isn't right yet, you can still use the address, the meeting space, and the local network for buyer visits and trials.

Source: MSS GBC briefing

The hard part is finance and legal, not the product

Korean SMEs report that the real friction in the US is finance, insurance, legal, and admin, not the product. A GBC's legal and accounting help is there for exactly this. Line up your entity, payments, tax nexus, and category compliance early, before the first order, not after.

Source: SME US-entry seminar coverage (Busan)

Go deeper

GBC guides from our Insights

Want help working the GBC route?

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